Know Your Dealer III: Pinewskis Ski and Board Shop

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Just outside of the Twin Cities, Pinewskis Ski and Board Shop has been a staple of the Midwest skiing community for years; and for good reason. The Midwest is stacked with small feeder hills, each one breeding a new generation of die hard skiers — both in the park, and otherwise.

And Pinewskis has been one of the go-to Full Tilt Dealers, outfitting park skiers and all-mountain cruisers alike. We sat down with Aaron Hunter, longtime shop employee and Windells Demo Center Manager, to talk about what makes Minnesota so special.


 

 

Shop Profile

Name: Aaron Hunter

Position: Manager, Buyer, Tech

Shop: Pinewskis Ski and Board Shop

Website/Social: www.pinewskis.com/ @pinewskis

Location: Anoka, MN

Years in Business: Since 1987 — 30 Years this November

Years Carrying Full Tilt: Seven Years

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             David Duea, Pinewskis Shop Rider

Which Full Tilt Boots Do Well?┬áThe Descendant 4 does really well, as do the Classic and the Dropkick. We see a lot of younger, park-oriented kids looking for an affordable boot that doesn’t slack from a performance perspective.

What is the Scene like in Minnesota? The ski seen is spread all around the state, on hills that vary from 100 vertical feet to 1,000. We have everything from hyper-focused slalom skiers, to die-hard park rats, and quite a few recreationalists, as well. We get a bit of everything, but quite a few are first time buyers. It’s exciting to help people pick out their first setups.

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Cayden Wood, Pinewskis Shop Rider, tosses a flip out of a wallride

Most Rewarding Part of Working in the Shop? The most rewarding aspect of working in a shop is when someone recognizes me on the hill and comes over to thank me for helping them get into the right equipment. Hearing things like, “these are the best I’ve ever ridden, I’m glad I listened to you!” really makes my day.: You can literally take hundreds and hundreds of park laps in one night, because just about every park has a rope tow. You can progress really quickly. Aside from that, the scene is so friendly and inclusive. The Minnesota Nice is a real thing.