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Know Your Dealer | Julen-Sport

Know Your Dealer: Julen-Sport Zermatt

Name: Lee

Position: Bootfitter

Shop: Julensport

Websitewww.julensport.ch

Instagram: @Julensportzermatt

Location: Zermatt, Switzerland

Years in Business: 62

Years Carrying Full Tilt: 11

 

Tell us a little bit about yourself and Julen-Sport Zermatt:

We are a premier ski shop located at the foot of the world famous Matterhorn. Julen-Sport was established in 1958 by professional Skier Martin Julen Senior. In 1984, his son, Max Julen won the Giant Slalom Olympic Gold in Sarajevo, giving rise to the name “Julensport The Olympic Champion Store”. In 1987, Martin’s other son Martin Julen Jr took over the business from his father and continues to run the business to this date with his wife Katja.

With over 40 years of expertise and experience, Julen-Sport has really established itself as the number one place to go for boot fitting in Switzerland. The rental department consists of the best and the highest quality skis to offer our clients, while it goes without saying, the snowboard department is probably the best in all of Switzerland. Finally, our clothing range caters from the exquisite luxury skier to the hang loose park rat.

 

Kazakstan Mogul Team
Photo Courtesy of JulenSport and the Kazakhstan Mogul Team

What is the ski scene like around Julen-Sport Zermatt?

Winter is extremely busy in Zermatt. A lot of rich and famous people come here to ski and enjoy this amazing environment. Zermatt has over 200km of skiable terrain with the longest run being 25km, but as we also have the connection to Cervina, Italy, and it gives the resort access to more than 360km of skiable terrain! That’s not counting the real estate that the backcountry and off-piste terrain consist of.

Summer is less busy but more personal. Due to the location and altitude, we have a summer glacier which allows for some amazing summer skiing. This Glacier paradise has a dedicated summer park, Mogul course and race piste which attracts many of the world’s top athletes to come to Zermatt and train during their offseason. This gives way to a great opportunity to meet them either up on the hill, where you can see what they do up close and personal, or when they come by the store after a day on the glacier.

Full Tilt Boots
Photo Courtesy of JulenSport and the Kazakhstan Mogul Team

How many athletes have you fitted with Full Tilts? Can you tell us about some of these amazing athletes?

Bwoah…? Hard to say, lots, too many to mention. haha. This year we had the pleasure of meeting and fitting Henrik Harlaut and Phil Cassabon, (well we gave them the boots, they put them on and they were good to go) crazy guys.

What I can say though is for the last several years we have been helping and fitting many of the top Mogul athletes from all over the world. These include Marika Pertakhiya, Anastasiia Smirnova of Russia, Lea Bouard, and Katherina Foerster of Germany to name a few.

But the relationship that has really grown over time and the ones we are proud to have and call our friends is with the Kazakhstan Mogul Team. These guys and gals are some of the coolest and most humble people I have ever met. It started many years ago when Coach Yelena Kruglykhina came into our store needing boots for two of her Athletes, Pavel Kolmakov and Yuliya Galysheva. In the following years, this relationship would further develop and we would meet Coach Viktor Reikherd and his brother/ athlete Dmitriy “the destroyer” Reikherd.

Last year we got to meet and fit the whole Kazakhstan team (14 in total), from the Juniors right up to the top Dogs that I mentioned above. We are immensely proud to be involved and part of what they do and working together to grow the Full Tilt Family together.

 

Full Tilt Boots
Photo Courtesy of JulenSport and the Kazakhstan Mogul Team

 

Why do you choose Full Tilts so often when fitting these athletes?

Because they are awesome? 🙂 Full Tilt is just an all-round great boot, always has been and always will be, and in a market environment where all boots are so similar, it’s nice to have a genuine alternative. Full Tilt offers a warm, progressive and responsive fit which is both dynamic and versatile, it also gives great dampening which makes it a first choice for the freestyle athlete but works for the exclusive too.

What is the most rewarding part about working in Julensport Zermatt?

Working for such a reputable and established business is a great honor. With Zermatt being such an international destination we get to meet so many cool and interesting people from around the world including all of these amazing athletes that come here to train and thus we are able to work with. So it’s fair to say, that being part of this Julensport family and being able to contribute and push the industry forward makes me immensely proud. That and the 6 figure paycheck 😉

What Full Tilt Boot is your favorite?

All of them, its like saying which is your favorite child, its not fair to choose, all of them are unique.

 

Photo Courtesy of JulenSport and the Kazakhstan Mogul Team
Juliya Galysheva Full Tilt Boots
Photo Courtesy of JulenSport and the Kazakhstan Mogul Team

Full Tilt Boots. Derived From NASA Engineers.

NASA and Ski Boots

Yes, you read that title correctly! During the late 60s and early 70s, NASA was in the early stages of developing the modern spacesuit. During this process, they ran into a big issue with the design in that the heating, cooling and electrical lines that ran throughout the suits, which powered the suit and kept the astronaut alive. These lines would kink, crease and crimp when the astronauts would walk and flex their arms, therefore cutting off electricity.

Al Gross with Dixie Rinehart ultimately came up with a solution to include articulating hinges with ribs that allowed a natural flex in the astronaut’s ankles, knees, and elbows; preserving the shape and functionality around the joint. Think of these hinges acting like a bendy straw. They can bend and maneuver, without compromising the performance of the straw.

XRay boot // P: SOLE Charmonix

Articulating Hinges

When Gross and Rinehart eventually left NASA, they knew they were onto something with their ribbed design. When they found employment with a small company in Aspen known as Comfort Products, headed up by former racer Eric Giese. At Comfort Products, Al Gross applied his knowledge of space-age technology to skiing.

Do these ‘ribs’ that allow a natural flex sound familiar at all yet? Try looking at the tongue of your Full Tilt Boots! Al Gross was able to take the ribbed design they used on NASA spacesuits and transform the design into a fully functioning ski boot.

Full Tilt ‘Ribbed’ Tongue

The 3 Piece Boot Is Born

With a ribbed tongue, a ski boot has the ability to bend and flex without compromising performance or causing any distortion in the boot (think of the bendy straw example). Armed with this new revolutionary design, Al Gross, Dixie Rinehart, and Eric Giese paved the way for the 3-piece boot to be created and ultimately made history in the world of skiing.

Full Tilt Boots 3-Piece Design
Full Tilt Boots 3-Piece Design

Want to learn more? Read up on Full Tilt’s full history! 

 

Full Tilt Boots Podium

Season Round Up

It’s that time of year again. The snow is melting (or is already gone) and you might be getting those ‘post ski season blues.’ We know the feeling all too well. Instead of moping over the fact that winter does start again for 208 (gulp) days, get stoked on skiing by checking out some noteworthy highlights on how your favorite athletes performed this season on their Full Tilt Boots.

Dew Tour

  • Henrik Harlaut takes home the Bronze at Dew Tour Breckenridge on his B&E boots. 

https://www.instagram.com/p/BrdQSpYHl2n/

X Games Aspen

  • Mathilde Gremaud wins Gold in Women’s Big Air on the Soul Sister 
  • Maggie Voison takes home Bronze in Women’s Slopestyle on the Soul Sister

https://www.instagram.com/p/BtFo0ifAVXY/

X Games Real Ski

 

World Cups

 

https://www.instagram.com/p/Bqh0lH7jrO-/

https://www.instagram.com/p/BvMwQ33AXn5/

The Best In The World Ride Full Tilt

Our Full Tilt team riders were killing it all season long. From crushing the competition circuit, to putting out banger content, it’s pretty easy to see that the best skiers in the world ride full tilt boots. Be like your favorite pro and find the Full Tilt Boot that is right for you. 

 

Gear Up For Spring and Summer

Comfort Is Performance

It is no secret that Full Tilt Boots are used all over the world by freestyle skiers alike.  Whether it’s training bumps, hot lapping the park, or getting after chutes and steeps, the best skiers in the world know they can rely on their Full Tilt Boots to progress their skiing, and most importantly, keep their feet comfy while they’re at it.

We’ve reached the time of year where the snow starts to melt (or has already melted), and the slush and corn prevails. So, whether you’re looking to get after some final spring time laps, update your kit for the summer shred, or find some killer deals at your local shop, make sure you’re gearing up with the Full Tilt Boot that is right for you

For narrow feet and anyone who wants a traditional and snug fit, the Drop Kick, Classic, and TWall Pro are made for you.

Tom Wallisch Pro

Full Tilt Drop Kick

Full Tilt Classic

For wider feet and anyone who wants to be like the style gods, Henrik Harlaut and Phil Casabon, there’s the B&E.

Planning on doing some late time spring or summer touring? Get up the mountain with the award winning Full Tilt Ascendant.

Full Tilt Ascendant

The choices go on and on. Whatever your flavor, we’ve got the boot you need to take your skiing to the next level.

Don’t just take our word for it. Check out all of these rippers on their Full Tilt Boots.

https://www.instagram.com/p/Bwhnd7BIPXD/

https://www.instagram.com/p/BwpJt8ZI0eC/

And if we don’t have your boot in stock, don’t forget to check out your local Full Tilt Dealer!

From The Field: Adventures to Tagert Hut

Whiteford Tagert

Andrew Whiteford Heads to Colorado’s Tagert Hut

Strewn across Colorado’s hardscrabble high country, there is a series of huts known as the 10th Mountain Division Huts. Originally used for training exercises for the elite Military Unit, these huts are now utilized more for backcountry recreation than anything else. The Tagert Hut, tucked away in the Elk Mountains between Crested Butte and Aspen is one such place. Tagert offers comfy accommodations and — perhaps most importantly — rad ski touring.

Tagert Whiteford

It seems like an only fitting place to put the all-new Full Tilt Ascendant through the paces. So Andrew Whiteford packed up his Volkswagen Eurovan and pointed ‘er south from Jackson. Whiteford linked up with Jake Strassman and his mustached crew of midwest transplants for a long week of sun and ski touring.

From long alpine lines, to quicker treed shots, the mixed terrain offers unbeatable testing environs. Following the group of hearty Minnesotans, Andrew and Jake took to the terrain quickly.

It’s a different pace once the ski area closes; gone are the mornings hustling. Mornings slow roast and give way to late afternoon corn harvests. Towards the end of the day, everyone reconvenes to revel in the day’s accomplishments. It’s a simpler way of life — a regression to once was.

Finally, with this all-new boot, Full Tilt Believers can tap into these vibes, and experience the mountains in new avenues. We’ve gone full tech over here at Full Tilt, and we can’t wait to see how much farther you can go with the Ascendant. Learn more about the newest boots, and go ask your local dealer if they’ve ordered a few pairs.

PSIA | AASI APPLICATION

SCROLL DOWN WITHIN THE FORM PLEASE

Know Your Dealer III: Pinewskis Ski and Board Shop

pinewskis1

Just outside of the Twin Cities, Pinewskis Ski and Board Shop has been a staple of the Midwest skiing community for years; and for good reason. The Midwest is stacked with small feeder hills, each one breeding a new generation of die hard skiers — both in the park, and otherwise.

And Pinewskis has been one of the go-to Full Tilt Dealers, outfitting park skiers and all-mountain cruisers alike. We sat down with Aaron Hunter, longtime shop employee and Windells Demo Center Manager, to talk about what makes Minnesota so special.


 

 

Shop Profile

Name: Aaron Hunter

Position: Manager, Buyer, Tech

Shop: Pinewskis Ski and Board Shop

Website/Social: www.pinewskis.com/ @pinewskis

Location: Anoka, MN

Years in Business: Since 1987 — 30 Years this November

Years Carrying Full Tilt: Seven Years

pinewskis3

             David Duea, Pinewskis Shop Rider

Which Full Tilt Boots Do Well? The Descendant 4 does really well, as do the Classic and the Dropkick. We see a lot of younger, park-oriented kids looking for an affordable boot that doesn’t slack from a performance perspective.

What is the Scene like in Minnesota? The ski seen is spread all around the state, on hills that vary from 100 vertical feet to 1,000. We have everything from hyper-focused slalom skiers, to die-hard park rats, and quite a few recreationalists, as well. We get a bit of everything, but quite a few are first time buyers. It’s exciting to help people pick out their first setups.

pinewskis

Cayden Wood, Pinewskis Shop Rider, tosses a flip out of a wallride

Most Rewarding Part of Working in the Shop? The most rewarding aspect of working in a shop is when someone recognizes me on the hill and comes over to thank me for helping them get into the right equipment. Hearing things like, “these are the best I’ve ever ridden, I’m glad I listened to you!” really makes my day.: You can literally take hundreds and hundreds of park laps in one night, because just about every park has a rope tow. You can progress really quickly. Aside from that, the scene is so friendly and inclusive. The Minnesota Nice is a real thing.

Customize Your Full Tilts

Refresh, Retool, or Reup!

After a few seasons of thrashing around, those fancy Full Tilt Boots have taken a beating. But unlike any of those other boot companies out there, Full Tilts are easy to customize and repair. Take those tired boots, and breathe new life into them with our handy parts. Whether it’s a specific buckle issue, general slop, or you want a more customized fit, we’ve got the part you need to keep on getting after it late into the ski season.

But sometimes, it’s hard to figure out where to start — or figure out what you need to repair. So we decided to piece together a handy little guide.

FT-Custom-Flow-Chart-01

 

Customize your Boots HERE! There’s still plenty of skiing to be had out there; don’t let your boots hold you back.